Valle Studio was tasked with creating a visual identity for Artemis Purely Plants, a line of 100% plant-based herbal remedies. The exploration included a logo mark, brand palette, product packaging and a website.
Artemis Purely Plants was created by a doctor of Chinese medicine seeking to develop unique, synergistic herbal wellness formulations for the mass market.
The brand is named after the Olympian goddess of the hunt, the moon, and chastity; also associated with childbirth and nature.
Creating efficient 100% plant based formulas to improve wellbeing.
Formulations include pain relief, prostate health, women’s balance, and more.
Artemis formulations are 100% plant-based, so they are safe for people and children who can’t use opioids to relieve pain.
The visuals combine elements of ancient mysticism [deep, murky purples, rich and vibrant golds] with elements of modern pharma [crisp, clean lines, hard angles] to create the perfect blend of alchemy and science.
